The team behind Bucha of Byron have expanded their range with The Dirty Bucha, a low sugar drink combining Kombucha with gin, spiced rum or vodka.
This marks the next phase for the brand, expanding into the mixed drinks space and leading the way in an exciting new category. The Dirty Bucha is one of the only brands globally that mixes an established, credible kombucha brand with quality spirits. The new brand is produced out of the old Stone & Wood facility, now called the Bucha Shed.
Co-founders, Paul Tansley, Cam Macfarlane and James Mackinnon, all have a wealth of industry experience and have been in the alcohol industry for most of their careers. The new brand lends well with the Bucha of Byron’s original philosophy of combining health with pleasure.
“The Bucha of Byron has always been less about health and wellness, and more about a little win to incorporate in your day. The Dirty Bucha is a natural progression from that, and it opens up this new class of drinking experience. It’s brewed like beer but without the carbs, taste most like a cider minus all the sugar and has the benefits of an RTD without being sickly sweet,” says Macfarlane.
“We’ve consciously combined quality products from already established brands and having the Bucha of Byron as our original product has allowed us to be ahead of the alcohol and kombucha trend. It also helps that it tastes really good, which is testament to our suppliers, partners and brewing process,” adds Tansley.
The Dirty Bucha is available in three flavours including, Botanical Gin & Lemon Myrtle, Premium Vodka & Tropical Kombucha, Spiced Rum & Ginger Kombucha. You will find the RTD at leading on-premise venues across the country such as The Beach Hotel and Three Blue Ducks (The Farm) in Byron Bay, Three Blue Ducks and The Oakes Hotel in Sydney and Ponyfish Island in Melbourne.
The launch of the brand coincides with the opening of The Bucha Shed. Originally the Stone & Wood brewery, the space will now be transformed and be the new home for both the Bucha of Byron and the Dirty Bucha. The venue will boast a new bar which will be the first alcoholic kombucha bar in the brand’s hometown of Byron Bay.