The Glenrothes range of single malt scotch whisky has joined the Spirits Platform portfolio, officially taking effect from September 1, 2017.
Spirits Platform will take over the distribution from Samuel Smith & Son who previously distributed the award-winning Speyside Single Malt Whisky in Australia.
Berry Bros. & Rudd, Britain’s oldest wine and spirits merchant announced the sale of The Glenrothes to international premium spirits company Edrington in May 2017. The Glenrothes now joins the likes of The Macallan, Highland Park, The Famous Grouse and Cutty Sark at Spirits Platform, enhancing their whisky portfolio.
Mike Kane, APAC Regional Sales Director at Edrington said, “I would like to thank Samuel Smith & Son for the excellent work they have done in building awareness and distribution for the brand in Australia. Through our successful partnership with Spirits Platform, we are now looking forward to accelerating the growth of this award-winning single malt.”